Food Truck Frenzy

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The eighth-graders in Stacy Gulisano’s Family and Consumer Science classes at West Hempstead Middle School learned valuable lessons in entrepreneurship by establishing their own food truck businesses. Their efforts culminated with an in-school trade show where they shared their products with staff members and high school students. 

Over the course of a month, the classes devised business plans and built their enterprises from the ground up. They created a company name, made their culinary products, and marketed their business by designing a website and print materials and advertising on social media. They also utilized skills garnered throughout the year in consumerism, career, and financial and job management.  

The groups assembled for the Friday trade show in the middle school gymnasium, where faculty members, administrators and high school students in Michael Silberman’s business class sampled an assortment of treats. These included spiced deviled eggs, homemade chips and salsa, decadent shakes, savory crepes, brownie cookies, cheeseballs and colorful pasta salads. The high school students ranked each truck’s business based on taste, presentation and advertising, and the winning companies received medals for their hard work.
The district extends its gratitude to Gulisano for providing students with an outlet to apply their creative, culinary and business marketing skills, and to experience the work involved in starting a business.